What caught the eye
A closer look at the piece, its condition, and the details that stood out.
Video stories for thrift shops
STOP PAYING
FULL PRICE.Find the good stuff.
One man’s trash… is your treasure. Turn a $20 thrift-store hunt into a story people want to watch. Follow the search, show the before-and-after reveal, and share the price paid with each find.
A small budget. A closer look. A story worth sharing.
The treasure hunt
$20 to spend. Eyes wide open.
Look closer. Find better things.
Featured video format
The $20
treasure hunt.
A fast, human-scale challenge for shops: start with a real budget, make the search part of the story, and finish with the find and price paid.
See the story arc- 01
Open with the empty wallet
A quick hook sets the challenge: make a little go a long way.
- 02
Take the $20 into the aisles
Follow the search, the close looks, and the choices along the way.
- 03
Stay for the find
Reveal what made the cut and show the purchase price with the story.
Before / after
The moment it all comes together
From thrift-store shelf to a find worth keeping.
The reveal tells both sides: what the piece looked like in the aisle, then why it worked at home. Each story leaves room for the condition, the details, and the actual purchase price.
At the rack
The first look
The reveal
The story & price paid
Find stories
Good things have a story.
Follow the details behind each find: what it is, what was paid, and what made it worth bringing home.
What it actually cost
Purchase prices belong beside the story, so the budget stays clear.
Why it came home
See how a secondhand find fits into a space, a collection, or a daily routine.
More finds are being gathered for the next hunt.
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